Just Watch: False Advertising – Sigh

False Advertising

Words: Gary Lambert

false advertisingWhen I think of False Advertising, I think of loud, thrashing rock with a strong hint of a tune to it. However, Sigh is a game changer. It still sounds like False Advertising, but with Jen Hingley leading the band on this track the overall result is far more melodic. In fact, it would practically fit the old cliché of being a tune that the milkman could whistle. If we had milkmen these days that is.

Even the video strikes a chord. From the moment Jen’s Dr Marten’s hit the ground like the closing credits of The Bill, there is a feeling of desolation and desperation as a grim, faceless housing estate takes centre stage. It paints an oh so familiar picture of normality which has disappeared a lot from our world with the need for life to have an Instagram filter so that nobody sees what really makes us Sigh. Bravo all round!

Find False Advertising on Facebook

LIVE

Nov 4th – OTR, Manchester
Nov 18th – Soup Kitchen, Manchester
Nov 19th – The Exchange, Keighley
Nov 25th – Maguire’s Pizza Bar, Liverpool
Nov 26th – O2 Academy Islington, London

Watch the video for Sigh here:

 

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